• Natalie Alayne

Ingenious Umbrella

Updated: Jul 22, 2018

Umbrellas have been around for donkey’s years. Let’s face it without them getting from A to B on a rainy day wouldn’t be very much fun. While it is fair to say that they keep us dry most of the time have you ever noticed that they lack the ability to do so when you are getting in and out of your car? That is because the humble umbrella that we all know and love was in fact invented backwards. That’s right, it has taken centuries but what once was simply an umbrella has been given a modern day makeover to become . . . The Inverted Umbrella.

At first glance its slim line design may look like a conventional umbrella but with its patented inverted technology it provides a completely new way to stay dry. Imagine the umbrella opening up like a flower and then folding inside out on itself to lock in place. When you get out of your car it opens over the top of the door to keep you dry and then when you get back into your car it folds inward on itself to contain the water on the inside. This unique design not only prevents you from getting wet but also means that you don’t have to shake off the excess water before collapsing it.

If the Inverted Umbrella wasn’t already cool enough it also stands up on its own and even comes with a c-shaped handle to slip on your arm to allow you to use it hands free.

I have had my Inverted Umbrella for over a year now and I absolutely love it! The other night I was leaving work and it began to absolutely bucket down. A bunch of other employees from the shopping centre were standing by the exit waiting for the rain to stop. Without hesitation I took my Inverted Umbrella off my arm, opened it up and walked straight to my car. The wind was blowing a gale but my umbrella held firm and didn’t turn inside out. I unlocked the doors, dropped my bags off on the passenger seat and then made my way around to the driver’s side. I opened the door, sat down in my seat and with the door slightly cracked open I slid my umbrella inside the car and placed it on the floor beside me. All of the water was contained on the inside and I barely had any raindrops on me. This is why the Inverted Umbrella is so ingenious! But not only is it super smart it is stylish, lightweight, convenient and easy to use. I am baffled that more people don’t know about this umbrella and that is why I want to share it with all of you.

Don’t go another rainy day without having this amazing innovation by your side. Shop the Inverted Umbrella today and get a FREE upgrade from the Standard finish to the Premium finish, which includes:

- A smooth rubber coated c-shaped handle providing better grip, as well as a premium look and feel.

- A soft release button providing an easier push and release system.

All you need to do is click on the link to purchase the Standard Inverted Umbrella, type ‘SIMPLYNIFTY’ at the checkout and the team at Inverted Umbrella will send you the Premium Inverted Umbrella at the cost of the Standard Inverted Umbrella. That is a saving of $13!

To take advantage of this nifty upgrade and get your hands on your own Inverted Umbrella head to:


“When was the last time you did something for the first time?”

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